Achieving profitable merchandise margins for the long haul is key. Selling seasons carry their own unique characteristics and require balancing several important variables starting with your customer. I shared thoughts with Glossy on Digiday Media.
The year 2019 began with extensive analysis of last year’s retail performance along with plenty of commentary and key priority recommendations for this fast-changing omni channel environment.Although the results are still coming in,there’s plenty to consider in terms of profitability, number/size of store locations, ratio of wholesale/online/retail distribution, customer shopping behaviors,and brand awareness,to name just […]
NOTES FROM THE FIELD 4/19 The Shops & Restaurants at Hudson Yards officially opened in mid-March and “brings more than a mile of shopping and dining experiences to Manhattan’s West Side.” https://www.hudsonyardsnewyork.com/press-media/press-releases/shops-restaurants-hudson-yards-open-march-15-noon Much has been observed and written about the Hudson Yards development by a variety of professionals in media, design, retail, real estate, urban […]
It’s important to evolve and consider new ways to engage customers now more than ever. Many brands consider ‘smart collaborations’. I shared thoughts on one example (Kith & Estée Lauder) with Glossy on Digiday Media.